Pricing

My Rates

Every project is different, so treat these prices as a starting point rather than a menu. But you shouldn’t have to book a call just to find out whether I’m in your budget.

Talk through your project

I use my hourly rate for ad-hoc consulting, research, optimisation, implementation and ongoing support.

Larger strategic projects are usually quoted at a fixed fee based on the scope and complexity of the work rather than the number of hours involved.

My Baseline Consulting Rate

£50 per hour

Complete projects, clearly scoped

Website Copywriting

Website copy isn’t a collection of individual pages. So I don’t price it that way.

Your homepage needs to work with your service pages. Your service pages need to reflect your positioning. And the entire website needs to guide the right people towards taking action.

That’s why I price website copywriting as a complete project rather than charging by the page.

Service

Starting From

Small website — typically up to 5 core pages

£1250

Standard website — typically 6–10 core pages

£1750 +

Larger or more complex websites

£2500 +

Website copywriting includes the strategic groundwork needed to do the job properly, which can include keyword and search intent research, competitor research, messaging, page structure and on-page SEO.

If your website needs deeper work on positioning, information architecture or search strategy before we start writing, I’ll tell you. I’d rather fix the underlying problem than write better copy around it.

Get a Website Copy Quote

Focused support where it matters

Website Strategy & Optimisation

Sometimes you don’t need a new website or a complete rewrite.

You need to work out what’s stopping the one you already have from performing.

I offer focused audits and strategic projects covering organic visibility, content, positioning, UX and conversion.

Service

Starting From

Copy & messaging review

£250

Page optimisation sprint

£200

GEO & AI search visibility audit

£400

Conversion & UX review

£500

Website search strategy

£900

Website content strategy blueprint

£1000

Brand positioning strategy

£1,250

Not sure which one you need? You don’t have to diagnose the problem before contacting me.

Tell me what’s happening with your website and I’ll recommend where I’d start — including what I don’t think you need.

Tell Me What's Not Working

The flagship programme

The Found, Trusted & Chosen Accelerator

90 Days to Turn Your Website Into a Growth Asset

From £3,000

My flagship 90-day programme brings together the different elements of website growth rather than treating them as separate problems.

We'll work through three stages:

FOUND: Build the search and content strategy that helps the right audience discover your business.
TRUSTED: Strengthen your positioning, differentiation, messaging and website copy so visitors understand why you're worth considering.
CHOSEN: Improve the customer journey through UX and conversion optimisation so it's easier for the right visitors to take action.

The exact scope depends on your website, your starting point and what we uncover along the way.

Payment plans are available.

Explore Found, Trusted & Chosen

I don’t believe in adding deliverables just to make a proposal look bigger.

Before quoting, I’ll look at what you’re trying to achieve, what’s already in place and how much work is actually needed to get you there.

If you’ve already done some of the groundwork — whether that’s research, strategy, positioning or usable briefs — I won’t charge you to unnecessarily repeat it.

And if I think you need less than you originally asked for, I’ll tell you that too.

Only the work you actually need

How I Work Out Your Quote

Let’s find the right starting point

Not Sure What You Need?

That’s completely fine.

You don’t need to know whether your problem is SEO, positioning, content, UX or conversion before you contact me. Figuring that out is part of my job.

Tell me what’s happening, what isn’t working and where you want your website to take you.

Tell Me What You're Working On

Not ready for support?

Start with the Get Found Playbook.

My Get Found Playbook is the simple way to make sure your website gets found by audiences and on Google.

Download it for free